Writing Persuasively Training

Throughout history, writing has been seen as one of the few skills that have allowed our ancestors to continue existing in our imagination. We are able to think of the marvels of Greece, Rome and Sumeria because each of these civilisations managed to come up with their own system of writing. In fact, the very language that we speak/write in– English– is one that is heavily influenced by (and even sometimes incorporates) Latin and Greek words. None of their splendour would have ever reached us today without writing. Even better, businesses actually do possess this very power; some of the products which were made in the past continue to exist within public imagination and some of them are even sustained today through the internet. However, being able to do this requires being able to write persuasively as it can not only cement your place in history, it can provide you with a steady flow of customers and therefore positive morale. This training course is designed to help you achieve just that. By the end of this training course, you’ll learn how to write effectively and persuade people to accept your ideas and love your product.

The importance of writing in business and most especially in any civilised society cannot be understated. It’s what allows us to keep written accounts of our finances, create organised shopping lists and make informed decisions even when nobody else is around to explain things to you. All great professionals and companies understand the power of written information and therefore use it on such grand scales as the internet, written business reports, proposals and other relevant documents. Our training course is specifically designed to help you exploit the advantages of writing by helping you learn the basics of business writing, proofreading, writing in specific tones, critical thinking skills and developing your own unique style. We also have other courses which would definitely prove useful for you and your team. If you wish to learn more about how these courses and how to make your own customised training session, feel free to contact us!

Writing Persuasively Training Outline

Learn The Basics of Business Writing


Our increasingly smaller world can only mean one thing: there is no avoiding the realm of business. Even if you’re not actually employed, one of the first things you need to do in order to get a job is to construct an effective application letter. This is doubly true for tenured employees who often need to make plans, forward business or sales proposals and even interact with customers both on their website and on their respective social media outlets. Therefore, whether you are unemployed or even a tenured, established professional, you’ll need to know the basics of effective business writing. Our training course will naturally begin with that, so as to lay the groundwork for more specific areas.


Compel through Evidence


Business letters are not written simply to impress others with superior grammar and vocabulary, but to ultimately compel them using reasoned arguments. Often, the first questions involving any written document are always “why should we hire you?’ “Why should we consider your proposal?” “How is your report accurate?” Failing to present any evidence to answer all of these will effectively mean having your proposals ignored. However, answering them is just half the battle. In evidence-based writing, one also has to know how to properly organise your evidences and check whether they can collectively reinforce the conclusion. In other words, answering these questions in an orderly manner is the backbone of any well-written document or letter. As such, this training course will focus on exploring various ways to justify thesis statements and how to reinforce your ideas with evidence-based reasoning.


Learn How to Adjust One’s Tone of Writing


Each brilliant writer knows that in writing even the most technical of texts, their character will always show up. Some people may be writing for genuinely informative reasons, while others may be after personal glory, and their personalities will eventually ooze out of their hands. Regardless, the reason why this happens is due to the fact that all written accounts have their respective tones. This is why when reading historical accounts, historians often take them with a grain of salt. Of course, this is also why people might feel compelled to purchase your products or reject them outright. There is an entire plethora of information to be learned on the matter, and it is only important to be able to learn about the tone of one’s writing, such as the various voices, even grammatical structure.


Return to Form: Practicing Grammar


Even though English is practically our first language, it is necessary to try to return to form whenever we write documents, letters or reports. One reason for this is the very nature of our business: professional and dynamic. Nothing is ever left to chance and every employee always holds the weight of their responsibilities. This is why even the slightest error in grammar can sometimes be construed as being unprofessional and can therefore affect your own standing within the company you’re working for. This training course will therefore help you tighten your hold on English by going over the fundamentals of English grammar once more. By the end of this session, you’ll become an effective on-the-go proofreader. You might even think about applying for a proofreading job (although of course, that is another endeavor altogether)!


Develop Your Own Unique Style


Remember when we said that writing is what allows you to leave your mark in history? This is actually what we really mean. All great writers have their own distinct writing style which they can observe even in the most formal of situations. After all, everyone values their own identity. No precept or law can ever take your identity from you and as such, we’re equally excited to help you out! This training session will definitely help you not just become a great business writer, but also help you develop your own voice in a vibrant world of ideas. If you wish to learn more about how to express your true self with the written word while still learning other skills, this course is absolutely for you.

Customised Training Session For Teams (Included No Charge)

If you ever feel as though some or other component in our coursework doesn’t work for you, please approach us as we give the option of customising our content. It is part of Paramount Training and Development’s educational system to adjust our materials and content to properly suit the needs of our clients. Change anything from the colours of the certificates to be given after the fact to the technical data used to form the backbone of the studies and lessons to be taught. The flexibility and modular structure of Paramount’s many systems makes it all possible. Contact one of our personnel and submit the necessary input or the appropriate data needs assessment forms, and we’ll do all the heavy lifting behind the scenes, no hassle, ensuring that our system meets your demands.

In-House Customised training benefits:

  • Flexible length – You choose the length of the session
  • Highly Effective Team/Industry Specific
  • Certificate of Completion (Professional Grade)
  • Create a Team Building environment
  • Cost effective – Group rate discount
  • Printed courseware (No need to download or use an App to read)

Creating Content (Contact us for Quotation)

Unavailability of content or irrelevant content can be a common problem faced by educators and learners alike. Thankfully as part of Paramount Training and Development’s educational structure we’re offering clients the opportunity to create entirely new pieces of content in the form of new courses and materials for those courses. This is to ensure that Paramount meets the specific needs of our clients. Have full control over every aspect of the new courses being developed, from in-house delivery, to research materials to base the theoretical framework central to the learning process, to even the languages used in the sessions. (Bilingual sessions are available on demand.) We can create content so you own the rights and can even conduct it yourself if you choose to do so.

Help Paramount help you create a new cornerstone for your workplace. Use our materials made for the courses co-created here your workplace and take all ownership over it. Our materials, your ownership.

Instructor Led Online

Download Certificate of Completion $495 inc GST
Printed and Posted Certificate of Completion $515 inc GST

We provide this course as an online assisted course. You provide the date and time, we provide the trainer and material. Great for regional business or employees that are at multiple premises. The benefits of booking an online assisted or instructed led training session is you don’t have to wait for a specific date or course to come up. We book in a time available to you. Same course as a workshop but just for you and online instead.

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Get Information or Quotation For Your Team

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